Sunday, December 15, 2013

SFX Entertainment looks suspiciously optimist in its first earning release

SFX Entertainment, Inc. founded in New York, 2011 by Robert F. X. Sillerman, produces concerts and live events, especially Electronic Dance Music festivals.The company has published its first earning release as a public company earlier this year saying that the “revolution has begun.” SFX Entertainment states that attendance is growing by 40% in its pro forma, due to several acquisitions this quarter.

Wednesday, December 4, 2013

Hip-hop Took Over Festival Calle Orange


Orlando is a great city, with several events and activities going on at all times, you just have to do a little research. As a music fan, I am always looking for music activities to attend. Festival Calle Orange is an event held every year in late October, to celebrate Hispanic heritage. More than 40 artists from different music genres get up on 4 stages to perform live. Around 10 streets from downtown Orlando are closed off, so thousands of people can have a fun day with live music all around.

Monday, December 2, 2013

Internet radio companies are at risk?

The music industry has been involved in a financial roller coaster since 1998. At that time, music companies spent large amounts of money in building music artist careers, expecting substantial revenues out of recorded music sales. In 1998, recorded music sales were around $38.6 billion. In 2008, they dropped down to $18.4 billion, and in 2010, they went down drastically to $15.49 billion.



The arrival of digital music and its revenues helped the music industry debacle, with a third of the recorded product sales but it hasn’t been enough. The rise of music companies such as Pandora and Spotify have opened a new window for the music business. Nonetheless, specialists are not too excited about the projected future.

Sunday, November 24, 2013

We believe, you believe, you buy


Why is Apple so innovative despite having the same resources as any other computer company? Why did so many people follow Martin Luther King Jr. by just word of mouth? They connected with people in a whole different way. Simon Sinek discovered few years ago the way all successful companies and leaders communicate their ideas. They have used the exact same pattern, and he called it the Golden Circle.

The Latin Academy of Recording Arts & Sciences


 My fourth month at Full Sail is almost over, and I am having such an amazing time here. One of the assignments for this month was to write a blog post about an industry association related to our area of interest.  I didn’t even hesitate in choosing The LatinAcademy of Recording Arts & Sciences. This important association has done so many things for the Latin community, and they are responsible for showing the world the talent of Latin music professionals.

Tuesday, November 5, 2013

Julio Bagué, an executive that always "closes the door"


 As an active Grammy U member, I received an invitation to an event called “Grammy Future Now.”  Many personalities of the music industry would be present and I didn’t want to miss the chance. The event was going to be held on Friday and I drove from Orlando to Miami the day before. Hopefully, I was able to arrange an interview meeting that same Thursday with the Executive Director of Peermusic Miami and Puerto Rico, Julio Bagué.

Sunday, October 27, 2013

Terra and Alejandro Sanz reached half million users in one hour




Music and the Internet are getting along just fine these days. Companies are strengthening partnerships with big artists to reach more audience. Terra Networks, a leading digital media company and content producer for Hispanic markets, chose Alejandro Sanz to launch the first digital and interactive music experience called Terra Live Music.

Sunday, October 20, 2013

The Downloadable Concert: a new marketing trend.



The days of conventional marketing are history. With all the new digital trends, companies are delivering messages to their customers through a whole new experience. A much more fun experience.

Wednesday, September 25, 2013

Bruno Mars packed the Amway Center!


I just arrived to Orlando few weeks ago. Once I knew I was coming to Full Sail University, I started to search for every concert around that I could be interested in. In future posts I will tell you about more artists I have watched so far.


Tuesday, September 10, 2013

Concert crowdfunding: “If you come to town, I am in”



You may be wondering when your favorite band is coming to town. The wait could be over, and you may get lucky this time. Fans request their favorite artists to come to town by pledging tickets. If the fans’ request reaches the minimum for cost expenses (flights, venue rental, band fee, hotel, and production), the concert is on.